EC: Summer Holiday Work - Music video ideas

Disclosure - You and me (Flume remix)

• The close up shots show emotion of the characters, creating a connnection between them and establishing them as the base of the narrative
• All of the shots are of the two characters on which strengthens the narrative and entices audience
• The cutting rate increases with the tempo of the song, building tension and anticipation up the the 'drop' in the song
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Breakbot - Baby I'm yours

• The heavy after effects give opportunity for more possibilities of transition which creates a smooth flow throughout video
• The vague interactions between characters creates repeat-ability 
• The bright colours fit the upbeat mood of the song

Justice - D.A.N.C.E

• The long take creates the illusion of continuous action, reflected by the continuous rhythm of the song
• The after effects on the t-shirts create a contrast from the black and white background, drawing attention the them
• The style of artwork on the t-shirts is similar to the attitude of the artists, and can attract a target audience well